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By Alberto Jessurun / March 23, 2022 / Blog

How AI Video Surveillance Improves the Sports Fan Experience

AI-powered video surveillance systems help sports stadiums become more efficient while improving fan experiences at every level

Key Takeaways
  • AI helps organizations improve security and visitor experiences with more insights and faster response times
  • 4 ways AI video surveillance improves fan experiences at stadiums:
    • Fans are safer
    • Improved parking experiences
    • Faster check-in and entry
    • Less human intervention required
Artificial intelligence (AI) in video surveillance is improving security for all kinds of industries and environments. Companies, venues, and government organizations can strengthen perimeter monitoring and security using the most advanced recognition and data-gathering techniques. 

They can also create much more efficient practices with these technologies by using real-time insights to make decisions and relying more on AI for monitoring, so humans don’t have to be watching live video at all times. This saves organizations lots of time and money, and it can help improve experiences for visitors and guests.

Sports venues can also benefit greatly from video surveillance tactics based on AI. But beyond simple security improvements, AI video surveillance also allows stadiums to improve the experience of the fans. Here’s a look at four ways how.

1. Fans are safer

Sporting events are full of excitement, but they can also be places where crime occurs since there are so many people in the same space. Fights might break out, wallets get stolen, and assaults can occur. Traditional security cameras have already added an important level of safety to these spaces since activities can be monitored and the footage can be reviewed when something goes wrong. 

However, incorporating AI in these strategies only improves the safety of fans. Smart cameras can detect suspicious behaviors or individuals based on a set of triggers, and they can do it instantly. When these alerts are triggered, a person can then look at what’s happening and intervene. 

The use of facial recognition in AI cameras also means that suspicious characters can be monitored and located much faster based on their facial structure or even what they’re wearing.

AI enhances security and safety for fans, so they can enjoy the game and not have to worry about a crime taking place in the stadium or surrounding areas.

2. Improved parking experiences

Video surveillance is improving the parking process in a variety of settings, and this applies to stadiums and large event spaces as well. Cameras with AI capabilities can detect information like where spots are currently available and license plate information for people who have or have not paid for parking. Cameras can be connected to a comprehensive parking management system that updates instantly and provides real-time information to both organization officials and people looking for parking.

When all this information is accessible immediately, the parking experience is streamlined and improved significantly for fans heading to the game. Cameras can contribute to better systems that avoid traffic jams and long wait times for drivers.

3. Faster check-in and entry

AI-powered video surveillance systems are being used in a variety of settings to improve wait times and guest management, from airports to public transit. Smart devices can be connected to the video management system to monitor foot traffic levels and keep tabs on how many people are in a space at a given time.

Video data and insights are gathered from these devices in real-time, so organizations can alert people to how long current wait times are in lines, for example. They can speed up how long it takes for fans to enter the stadium by helping spread out large crowds more effectively. 

This can be used at entries, exits, concessions, restrooms, and any other place where people are waiting or trying to get somewhere. Visitors can be redirected for better overall flow, making it easier for management while improving the fan experience.

4. Less human intervention required

Another big benefit is that these advanced video management systems can essentially operate effectively without human intervention until a trigger event occurs and the situation needs to be assessed by a human. This means staff can put more attention on improving the fan experience and catering to the needs of their audiences. They won’t have to spend all their time watching live footage unnecessarily.

On a similar note, these systems can save both time and money for stadiums, and those funds can end up going into improvements in fan-friendly spaces. This could be a new jumbotron, updated seating, or new refreshment options that enhance the experience.

Finding the right video surveillance products

With AI-powered video surveillance, stadiums can significantly improve their security and monitoring efficiency while also delivering better experiences to fans. Time and money can be saved while fans feel more safe and secure at the venue, helping them relax and enjoy the game.

When you’re looking for advanced video surveillance products, including video management systems and smart cameras, look no further than our selection at Unisol International. We are experts in electronic security and can help you implement the best strategies to align with your current processes.

We specialize in product distribution and turnkey deployments of IP networking solutions, and we’re known for our excellent customer service and logistics. We also offer solutions for digital signage, telecommunications, point-of-sale systems, and servers and storage. 

Get in touch with the team at Unisol International today to learn more about our products and services and how they can improve your video surveillance strategy alongside visitor experiences.

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