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By Alberto Jessurun / December 8, 2021 / Blog

How Is VoIP Impacting Telecom Companies?

How to prepare for VoIP disrupting the telecom sector

Kay Takeaways
  • VoIP has been commercially available since 1996
  • Since 2014, VoIP has grown from 10% of users to 40% of users
  • Analysts estimate the technology will replace PTSN by 2025
  • Traditional PTSN phones translate audio into electric signals, VoIP turns audio into digital signals that can be transmitted over the internet
  • VoIP offers mobility, collaboration, and convenience at a lower cost than PTSN
  • Telecom companies that want to stay relevant need to adopt VoIP technology
For the last decade, voice over internet protocol (VoIP) has been steadily becoming a dominant force in the telecom sector. This technology changes how calls are transmitted and offers countless advantages over traditional telephony. 

Traditionally, phone calls use a public-switched telephone network (PSTN). PSTN translates audio into electric signals that are transmitted over phone lines. In contrast, VoIP turns audio into digital signals or IP data packs that can be transmitted over a broadband internet connection. This set-up allows people to make direct calls from their computers, IP phones, or smartphones with apps using cloud-based systems or on-premises solutions. 

Due to its low cost, decentralization, and capacity, VoIP is poised to become the standard phone option of the future, and telecom companies, technology resellers, and businesses need to be ready for this change. This guide looks at VoIP's rise in popularity, explores its benefits, and explains how the technology is affecting the telecom sector. 

VoIP's rise in popularity

The first commercial VoIP application was surprisingly available in 1996, but at the time, fewer than 1% of users adopted the technology. To make calls, users had to listen to advertisements before, during, and after their conversations. Over the next 20 years, however, VoIP slowly gained ground as the technology's benefits began to outweigh its challenges. 

In 2014, cloud-based phones accounted for 10.7% of telephony installed-base users. Since then, the share of cloud-based users has grown dramatically each year. By 2020, VoIP users accounted for 40% of North American phone users, and analysts estimate that VoIP could replace PTSN completely by 2025. 

The advantages of VoIP

VoIP undoubtedly deserves the increased attention. The technology offers users and telecom companies a long list of advantages over traditional calling technology. In particular, VoIP ushers in the following benefits over traditional phone lines:
  • Lower cost: VoIP doesn't require expensive hardware or phone lines. As long as the end-user has a reliable internet connection and a device, the system just needs the right software. Additionally, users don't need to pay extra for long-distance or international calls, and making calls tends to be cheaper with VoIP than PTSN.
  • Portability: With VoIP, employees can make calls from anywhere that appear to come from their business's landline. This is one of the reasons VoIP technology grew so much during the COVID pandemic as businesses shifted to remote workforces
  • Extra features: VoIP systems do more than facilitate calls. They are unified communication portals that can handle instant messaging and video conferencing as well. They also integrate with other business applications and come with features such as virtual receptionists. 
  • Maintenance: For telecom companies, shifting to VoIP instead of PTSN will save time and money on maintenance. These businesses will no longer need to worry about maintaining vulnerable phone lines. 
  • Easy setup: IP telephony lends itself to an easy setup process. Users don't have to worry about wires or cables, they just need to attach the phone or other device they want to use for calling to the internet and install the required software.
  • Scalability: With traditional phone systems, you have to add new phones and extra lines and potentially change your subscription plan to add new users. In contrast, as long as you have the bandwidth, you can easily scale with a VoIP system. 
The advantages of VoIP are clear for both end-users and telecom companies. These benefits are driving high VoIP adoption rates for organizations around the world. 

VoIP’s Effect on telecom firms

To survive in this new environment, telecom businesses must pivot away from traditional telephony technology and become VoIP businesses. This shift is already happening, and telecom giants such as Verizon, T-Mobile, and AT&T are strategically acquiring VoIP providers. 

These companies are stepping outside their traditional industry boundaries to embrace the technology they need to maintain market share as users shift to VoIP. At the same time, smaller telecom companies and VoIP providers are merging in an effort to maintain their presence in this industry as the telecom giants stake out larger shares of the digital telephony market. 

Some telecom companies have already changed their offerings to incorporate the new technology. For example, some telecom companies are offering broadband and VoIP calling in the same package for consumers. This setup allows these businesses to maintain their client base without forcing them to worry about the maintenance and other costs associated with PTSN services. 

The future of voice calls

VoIP is undoubtedly the future of voice calls. PSTN is going to be completely replaced. The shift by users is well underway, and the behavior of telecom companies also indicates that this is unavoidable. 

Telecom businesses are changing. They no longer need to rely on old phone lines and traditional infrastructure. Instead, they are focusing on connection speeds to deliver this new technology to their customers. 

Contact Unisol International to talk about VoIP

At Unisol International, we can help you make the most of this rising technology. If you need a VoIP system for your business or want to talk about incorporating VoIP technology into your resale offerings, we can help you find the right solutions for your needs. 

To learn more, contact us at Unisol International today. We work closely with clients to help with their tech needs, and we can guide you through selecting, buying, and installing the technology you need to support your business today and in the future.

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